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IndieAustin: Think Big! Program

The Think Big! Program and its creators, Sandy Stewart (Founder) and Natalie Rodgers (Program Designer), are based right in the heart of the South First IBIZ District. They support small business growth here at home in Austin, as well as across the United States.

The Think Big! Program is a training program that was initially designed in 2007 as a spin-off product of Swiss Avenue Partners, its parent company. Swiss Avenue Partners’ proprietary training tools and methodologies were redesigned to fit the small- and micro-business needs and became the Think Big! Program. At the heart of all of their tools is the objective to support companies in understanding their business value and how to grow it.

From day one of starting the company in Sacramento, Sandy had her sights set on moving the company to Austin where she had already been living previously for 6+ years. As she says ‘Once an Austinite, always an Austinite’. She was sure to tell anyone in California who called her a Californian, ‘oh no, I’m a Texan who just happens to be living in California’. She moved the company’s headquarters to Austin in 2010 and never looked back.

When it’s time to put their strategic hats on for their own business, they get out of the office and head to some of their favorite Austin spots like Barton Springs Pool or the Austin Public Library. They can also be seen out and about checking out the local coffee shops and restaurants when they want to get into a creative thinking mode.

The curriculum teaches business skills, from the basic to the complex. Some have even referred to it as their own customized MBA program, specifically tailored to their company’s needs. Business owners and key (or upcoming) managers learn skills, know-how, and shortcuts for how to run a better business.

It includes topics that range from Direct and Indirect Sales, Strategic Planning modules, Financial Modeling lessons to modules dedicated to hiring and managing staff and developing high-functioning managers.

Because the program services a multitude of industries, they have fun playing in all different types of companies; bakeries, accounting firms, IT consulting firms, confectioners, manufacturing, construction, auto transportation, and senior care services to name a few. In all, they’ve helped over 67 different industries.

There are some areas that the program does not focus on, and in those areas the team at Think Big! Program becomes a referral source for a multitude of B2B service providers. They often uncover business needs that are best served by other experts, such as Marketing consulting, CPA and accounting services, bookkeeping services, IT consulting, legal services to just about anything that a small business might ever need.

Because the Think Big! Program team lives and breathes a value of community, they are keen to know well any B2B professional service neighbors so that their clients have a matchmaking experience that provides the best fit referral tailored to their need and personality style.   

Sandy and Natalie were excited to join AIBA because they felt such a strong match of values between the Think Big! Program and the AIBA community. Both care deeply about small businesses and believe that strong, healthy, small business growth is what fuels a healthy economy and feeds a local community with flavor and style.

You never know when you might see them around town teaching at luncheons, breakfasts, webinars, or other events. Please introduce yourself. They are eager to get to know their fellow AIBA members and fans.

Contact the team at Think Big! Program via email at getskills@thinkbigprogram.com, by phone at (512) 686-3600 or visit their online academy at www.thinkbigprogram.com. Check out the parent company at www.swissavenuepartners.com.